In Search of the Drop-Offs

According to this account in the Chicago Sun-Times, here's an overview of the Dems' strategy for November, at least according to DCCC Rahm Emmanuel:

And the entire focus of our effort, God willing there are no reporters in here to make sure the NRCC [National Republican Congressional Committee] hears about it, and that means that is to focus on those people who do vote presidential but don't vote in non-presidential years . ...

And our entire resources of mail, telephone, door knocking and person-to-person contact is to that universe. . . . That's what we are doing.

Don't know, but that doesn't sound so secret or unexpcted to me . . .