Carol Platt Liebau: Bad Ads

Sunday, February 05, 2006

Bad Ads

Aside from the Budweiser ad with the little Clydesdale that wants to pull the beer wagon (and succeeds because, unbeknownst to him, two older Clydesdales are pushing the cart from behind), the ads for Super Bowl XL have, in my view, been a bunch of trying-too-hard surrealistic nonsense (all right, the Career Builder ad with the chimps was mildly amusing, too).

9 Comments:

Blogger Goat said...

I agree, Budweiser as always took the commercial championship hands down especially with clydsdale junior stepping into the yoke. The lesson, kids succeed with parental support and a little nudge from time to time. That is why I buy Anheiser-Busch beer. Kids want to make it and it is up to us as adults and parents to encourage, support and give a little nudge here and there. It was one of their best ever. I did think the streaker one with the lamb was hilarious as well, a shot at the gay sheepherders of Brokeback Mountain.

11:38 PM  
Blogger Greg said...

"...The lesson, kids succeed with parental support and a little nudge from time to time. That is why I buy Anheiser-Busch beer. ..."

Goat,

You buy beer because kids need parental support?!?!?

Right.

I guess some excuse is better than none!

6:28 AM  
Blogger HouseOfSin said...

My only reaction is, someone high up must have been spoken with, very firmly. The raunch factor was really low (unless it wasn't and I missed it?), all things considered.

6:53 AM  
Blogger COPioneer said...

The raunch factor was there everytime they had godaddy.com or advertising the new "Family Sitcom" which was only about sex. Okay, it usually requires sex to create a family, but I don't think that kind of sex was their focus. Then there was the naked silouette from the truck mud flap, well I had the remote set to switch to NFL network whenever the potential for depravity came about, so I missed what happened. NFL network had a continuously updating box score, so I liked that being a football stat junky.

7:23 AM  
Blogger COPioneer said...

oh, I buy beer for flavor, so I don't buy Bud products! Old Peculier, Laughing Lab, Newcastle, 1554 ale...I could go on...Samuel Smiths, some Sam Adams varieties are good too...

7:25 AM  
Blogger COPioneer said...

Another thing, what did ya'll think of the Dove Self-Esteem ad? It was rather out of place but also perfectly placed. My wife pointed out how Dove had an ad with "normal" and "average" women, and there was some outcry (from where I'm not sure). People saying they shouldn't put "fat" women in the ads. Every little girl in that ad was beautiful, and I pray that the ad hits home for some of the hedonists that only use sex to sell things.

8:22 AM  
Blogger eLarson said...

Is that Dove's first TV commercial? I seem to remember seeing it before. I know they've had ads around the El platforms in Chicago for a couple years.

In short, it didn't phase me one way or another.

6:46 AM  
Blogger eLarson said...

well I had the remote set to switch to NFL network whenever the potential for depravity came about, so I missed what happened.

Animal Planet had Puppy Bowl II with the Kitty Halftime show. As wholesome as it comes...

6:50 AM  
Blogger COPioneer said...

Yep, we watched some of Puppy Bowl and Kitty half-time before the game. My 7 year old was glued. I read my Bible.

8:12 AM  

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